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Meet our optometric team in North Muskegon, MI. We offer a full range of eye health services to clients of all ages - all with personalized attention and a smile. In our eye care office, every patient is treated warmly. Individualized attention is the foundation of our care, to ensure that your eyes remain healthy. We're dedicated to optimizing your vision!

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Meet Dr. Michelle Bullion & Dr. Korrine Swain

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Michelle Bullion O.D.

Dr. Bullion graduated from Pennsylvania College of Optometry (now Salus University) in 2001. She met her husband, Bruce, a Muskegon native, while attending optometry school together. They live in North Muskegon and have two girls, Mara and Kate who are in the Reeths-Puffer schools. She serves as a member of the Muskegon Northside Lions Clubs and has been on eye care missions in Haiti, Guatemala, and Mexico.


Korrine Swain O.D.

Korinne Swain, O.D. is a Reeths-Puffer graduate.

She attended Muskegon Community College before transferring to Ferris' Michigan College of Optometry. Dr. Swain began private practice in her Muskegon hometown in 1986. She and her husband, Brad have two adult children, Noah and Emily, and is a proud grandparent.

Corneal Refractive Therapy....

Dr. Swain is the only eye doctor in West Michigan to work with corneal refractive therapy. Corneal refractive therapy is a nonsurgical method to correct nearsightedness while you sleep. The specially designed therapeutic contacts gently and temporarily reshape the cornea overnight. The result is great vision all day long without needing glasses or daytime contact lenses! So if you are tired of wearing glasses and laser surgery is too expensive and scarey, corneal refractive therapy could be a great alternative.

Meet Our Staff



Jen loves working with patients. She has an affinity for awesome frames and people. She has worked with us for more than 10 years.



Elaine is from Muskegon. She has an extensive wealth of optical knowledge that she brings to Northshore Optometry.



Elisa is Northshore’s optometric technician and scribe and comes to us from the former Optometry West. She brings over 17 years of optical experience to our office.


Northshore Optometry in North Muskegon

Northshore Optometry provides innovative eye care services to patients from in and around North Muskegon. We offer comprehensive eye health assessments, ocular disease diagnosis and treatment, contact lens evaluation and fitting, and prescriptions.

The team at Northshore Optometry aims to provide the best possible solution for the patient's eye health and vision needs. By utilizing the latest technologies and evidence-based treatments, we can ensure that each patient maintains optimal eye health.

We welcome new patients and accept most major forms of insurance.

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